The Old Logo:
Candle Light in the Dark
The HOPES Foundation's visual identity has evolved, reflecting its growth and enduring mission to empower students through education. This page explores the journey and significance of the HOPES logo, from its original design to its latest emblem.
The initial logo, featuring a solitary candle against a dark background, symbolizes light, hope, and guidance.
Philosophy Behind the Candlelight:
1. Symbol of Hope: The candle represents the Foundation’s mission to illuminate the lives of underprivileged students, offering them hope and opportunities for a brighter future.
2. Guidance and Enlightenment: The flame signifies knowledge, guiding students on their educational paths.
This logo encapsulated the Foundation's core values during its formative years: hope, guidance, and unwavering support.
The New Logo: A Modern Evolution
Significance and Meaning:
The new logo of the HOPES Foundation is a powerful visual representation that encapsulates the organization's mission, values, and goals. It combines elements that symbolize education, enlightenment, and support, aligning perfectly with the Foundation's mission.
Graduation Cap: The graduation cap signifies academic success and the culmination of hard work and dedication. It reflects the ultimate goal of the HOPES Foundation: to see its scholars graduate and succeed. It also represents the commitment to excellence in education and the pursuit of knowledge.
Open Book: The open book symbolizes the endless possibilities that education brings. The book being open signifies accessibility, echoing the foundation's mission to make education available to those who might otherwise be deprived of it.
Flame: Retaining the flame from the old logo, the new design continues to emphasize hope and inspiration. The flame now integrates with the book and cap, symbolizing the enlightenment that education provides. It also represents the ongoing support and encouragement the foundation offers, growing from the single candlelight into a broader, more integrated symbol.
Color and Design:
The orange flame is vibrant and eye-catching, symbolizing energy, enthusiasm, and the burning desire for knowledge. The use of black & royal blue for the graduation cap and book adds a sense of sophistication and professionalism, reinforcing the foundation's commitment to serious academic pursuits.
"My goal was to blend simplicity with profound symbolism, ensuring the logo is both visually appealing and deeply meaningful."
- Dr Kumar Bishwajit, PhD
Visual Art Director & Design Lead
About the new visual identity
The new HOPES Foundation logo was masterfully crafted by Dr. Kumar Bishwajit, a distinguished professional with a Ph.D. in Biomedical Engineering from UNSW Sydney. Dr. Bishwajit is not only a renowned academic but also an accomplished graphic designer and web developer. His expertise spans over 15 years, during which he has collaborated with numerous national and international brands, delivering exceptional logo and web redesign services.
In 2017, Dr. Bishwajit established his own design firm, KB Studio. Since its inception, KB Studio has successfully served numerous international clients, offering comprehensive design solutions that meet diverse needs. Dr. Bishwajit's unique combination of technical prowess and artistic flair ensures that his work stands out, blending innovation with elegance.
The new logo for the HOPES Foundation is a testament to Dr. Bishwajit's ability to capture the essence of an organization's mission and vision through sophisticated and meaningful design. His attention to detail and dedication to excellence are evident in every element of the logo and web design, making it a fitting emblem for the foundation's aspirations and values.
Dr. Kumar Bishwajit, PhD
Visual Art Director & Design Lead
KBstudio, Dhaka, Bangladesh.
Team Leader, Graphic Design Team
ReviewThatPlace, Orlando, Florida, USA.
